Dragon Armani

Video type

15 meter high wall animation

Customer

Armani

Agence / Studio

Role

Objective

Creation of a contemplative mural animation that uses Flip-Dots technology (mechanical pellets that rotate on themselves and have two colors).

The armani shop located in Schenzen in China, has a magnificent 14-meter-high screen. This screen has the particularity of being made up of mechanical pellets rotating on themselves. So it can only show two colors: gold and red.

The rotation time of these pellets forces the animation not to exceed a maximum speed at the risk of no longer seeing the drawing move. This makes the animation very contemplative.

Here is the starting moodboard, as well as a simulation (the black one simulates the pellets that rotate on themselves):

Here is the result, located in Schenzen, China:

Listening, reactive, autonomous and understanding of the brief and the feedback throughout the mission. A very good result in a limited time. I recommend!

Geoffroy M.

Armani