Irefaels

Video type

Artistic video

Customer

Irefaels

Agence / Studio

Role

Objective

A personal tribute to the illustrations of artist Irefaels. His ink drawings convey poetry, life, and spirituality. The animation is built around a loop, representing the cycles of nature.

As I peregrinated on Instagram, I was struck by the quality of the artist's illustrations. Irefaels. An intense black and white, expressing nature, life and a touch of mysticism.

The drawing below is the original drawing that I chose to animate.

This illustration is drawn by hand, in the traditional way: paper, pencil, and ink. So I had to rebuild everything digitally, and for it not to look like a digital illustration.

The Eternal Newness of the World“by @Irefaels

What better than an animation loop to illustrate this theme?

With the sun and nature being the subjects of this illustration, I chose to alternate between day and night to represent the binary themes of life and death, birth and disappearance, yin and yang.

It was essential to keep the textures and the ink technique on paper in order to maintain the handmade appearance. A lot of research was done on After Effects to get the right result.
The music adds a cosmogonic dimension to this animation.

You can Watch the animation on Instagram here or In vertical format here.

Beautifully done! dear Alexandre. Thank you 🙏

Irefaels

Irefaels

Absolutely love what Alexandre has done with the 2D lines and textures here. It’s amazing that he’s able to communicate such a cool story and beautiful vibe in just 20 seconds.

Cameron P.

Motion Science